Ruth Franklin

Co-founder of Secret Paradise

Ruth is a force of nature, a true changemaker who defied convention to weave her own path of impact. Leaving behind a comfortable life in the UK, she ventured into the idyllic Maldives, driven by her love for the land and its people. Through her co-founding of Secret Paradise Maldives, Ruth transformed tourism by infusing it with sustainability, opening the eyes of travelers to the beauty of the Maldives through the lens of local guides.

Her journey is a testament to the evolution of a vision, from a simple tour company to a sustainable powerhouse. Ruth has tirelessly championed the cause of preserving the fragile marine life and the cultural heritage of the Maldives. Her collaboration with NGOs, marine organizations, and her unwavering commitment to education and conservation set her apart. Ruth’s dream of a more responsible destination isn’t just a goal; it’s a reality in the making, with Secret Paradise paving the way for a brighter future for the Maldives.